Draft Placeholder policy text — please have legal counsel review and finalise before publishing. Last updated: May 2026.
1. Introduction & Overview
Welcome to Bonjoev, the official website of Bonjo Electric India Pvt. Ltd. ("we," "us," "our," or "Company"). We are committed to protecting the privacy and personal data of every individual who visits or interacts with our website located at https://www.bonjoev.com (the "Website").
This Privacy Policy explains what personal information we collect, why we collect it, how we use and share it, and what rights you have in relation to that information. By accessing or using our Website, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.
Legal Basis. This Privacy Policy is published in compliance with the Information Technology Act, 2000 (as amended), the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and applicable provisions of the Digital Personal Data Protection Act, 2023 (DPDPA) of India. We also incorporate GDPR-style transparency principles as a best practice.
2. Information We Collect
2.1 Information You Provide Directly
When you interact with our Website through contact forms, inquiry forms, newsletter sign-ups, WhatsApp chat, or dealership queries, you may voluntarily provide:
- Full Name — to address your inquiry personally
- Mobile Number / Phone Number — for follow-up communication
- Email Address — for sending confirmations, brochures, or newsletters
- City / State / Pincode / Address — to connect you with the nearest dealer
- Inquiry Details — model of interest, purchase intent, questions, or feedback
- WhatsApp Number — if you initiate a WhatsApp conversation via our chat widget
2.2 Information Collected Automatically
When you visit our Website, certain information is collected automatically through cookies, server logs, and analytics tools:
- IP Address — approximate geographical location and network identification
- Browser Type & Version — Chrome, Safari, Firefox, etc.
- Device Type — desktop, mobile, tablet
- Operating System
- Pages Visited & Time Spent — usage analytics
- Referring URLs — how you arrived at our site
- Click behaviour and scroll depth — for improving user experience
2.3 Information from Third-Party Platforms
If you interact with our advertisements on Facebook, Instagram, Google, or YouTube, we may receive aggregated data about ad performance and audience behaviour through third-party advertising platforms. We do not receive your personal identity from these platforms without your direct consent.
We do not collect: sensitive financial data (credit/debit card numbers), government IDs (Aadhaar, PAN), passwords, or biometric data through this Website. Any future eCommerce or payment functionality will use PCI-DSS compliant payment processors.
3. How We Use Your Information
We use the personal data collected for the following lawful purposes:
- Responding to inquiries — to address your questions about our EV scooters, pricing, dealer locations, or test rides
- Lead management and sales follow-up — our sales team may contact you via call, WhatsApp, or email to assist your purchase decision
- Dealer coordination — to connect you with the nearest authorised Bonjoev dealer in your city or state
- Newsletter and promotional communications — sending updates on new model launches, limited-time offers, and EV policy news (only if you have opted in)
- Website improvement — analysing how users interact with our site to enhance performance, navigation, and content relevance
- Remarketing and targeted advertising — serving relevant Bonjoev advertisements on Google, Facebook, Instagram, and YouTube to users who have previously visited our Website
- Legal and regulatory compliance — meeting our obligations under applicable Indian law
- Fraud prevention — detecting and preventing fraudulent inquiries or misuse of our Website
We do not sell your personal data. We do not sell, rent, or commercially trade your personal information to any unrelated third party for their own marketing purposes.
4. Cookies & Tracking Technologies
Our Website uses cookies and similar tracking technologies to improve your experience and measure Website performance.
4.1 Types of Cookies We Use
- Essential Cookies — Required for core Website functionality (e.g., form submissions, session management). Cannot be disabled.
- Analytics Cookies — Used by Google Analytics to track page views, traffic sources, and user behaviour in aggregate, anonymised form.
- Marketing & Remarketing Cookies — Used by Meta Pixel (Facebook/Instagram) and Google Ads to track conversions and enable remarketing campaigns.
- Preference Cookies — Store your language or location preferences to personalise your experience.
4.2 Third-Party Tracking Tools We Use
- Google Analytics (GA4) — Website traffic analysis. Data processed by Google LLC, USA.
- Meta Pixel (Facebook/Instagram) — Conversion tracking and remarketing. Data processed by Meta Platforms Inc., USA.
- Google Ads / Google Tag Manager — Ad performance measurement and conversion tracking.
- WhatsApp Business — If you initiate a WhatsApp conversation, data is processed by Meta Platforms Inc. under WhatsApp's Privacy Policy.
4.3 How to Manage Cookies
You may control or disable cookies through your browser settings. Opt out of interest-based advertising via Google Ad Settings (adssettings.google.com) or Facebook Ad Preferences (facebook.com/ads/preferences).
5. Third-Party Services & Data Sharing
We may share your personal information with the following categories of third parties, strictly on a need-to-know basis:
- Authorised Dealers & Distribution Partners — to fulfil your inquiry or arrange a test ride
- Technology & Hosting Providers — companies that host our website, manage our CRM, or provide email marketing infrastructure
- Advertising Platforms — Google, Meta, YouTube, for targeted advertising (anonymised or hashed data only)
- Analytics Providers — Google Analytics, to understand Website usage patterns
- Legal & Regulatory Authorities — government agencies or courts if required by law in India
- Business Transfers — in the event of a merger, acquisition, or restructuring of our company
International Transfers: Some third-party tools (Google, Meta) may process your data on servers outside India. By using our Website, you consent to such international data transfers to the extent necessary for the services described above.
6. Data Storage, Retention & Security
6.1 Where We Store Data
Personal data you provide is stored on secure servers located in India and/or with our authorised cloud service providers. We take reasonable technical and organisational measures to protect your data against unauthorised access, loss, or misuse.
6.2 Retention Period
- Inquiry and lead data: up to 3 years from the date of submission
- Newsletter subscribers: until you unsubscribe
- Analytics data: as per Google Analytics data retention settings (default: 14 months)
6.3 Security Measures
We implement industry-standard security practices including SSL/TLS encryption for data transmission, access controls, and regular security audits. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Your Rights as a Data Subject
Under the Digital Personal Data Protection Act, 2023, and applicable Indian privacy regulations, you have the following rights:
- Right to Access — Request a copy of the personal data we hold about you
- Right to Correction — Request correction of inaccurate or incomplete information
- Right to Erasure — Request deletion of your personal data, subject to our legal retention obligations
- Right to Withdraw Consent — Withdraw consent for marketing communications at any time
- Right to Grievance Redressal — Raise a complaint with our designated Data Grievance Officer (DGO)
- Right to Nominate — Under the DPDPA 2023, nominate another individual to exercise rights on your behalf
To exercise any of the above rights, please write to us at: info@bonjoev.com or by post to our registered office. We will respond within 30 days of receipt of your request.
8. Children's Privacy
Our Website is not directed at children under the age of 18 years. We do not knowingly collect personal data from minors. If we become aware that a child under 18 has provided us with personal information without verifiable parental consent, we will promptly delete such data. If you are a parent or guardian and believe your child has submitted personal information to us, please contact us immediately at info@bonjoev.com.
9. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our business practices, applicable laws, or regulatory requirements. Any material changes will be notified to you via a prominent notice on our Website homepage or by email (where you have provided an email address). Your continued use of our Website after changes are posted constitutes your acceptance of the revised Policy.
10. Contact & Grievance Officer
For any privacy-related queries, data requests, or grievances, please contact our designated Data Grievance Officer:
- Company: Bonjo Electric India Pvt. Ltd.
- Brand: Bonjoev
- Website: https://www.bonjoev.com
- Registered Office: Plot No. F-213, IT Park Road, Sitapura Industrial Area, Jaipur, Rajasthan - 302022
- Corporate Office: Mahima Triniti Mall, Swej Farm, Shyam Nagar, Jaipur, Rajasthan - 302019
- Email: info@bonjoev.com
- Phone: +91-9251091720
- Grievance Response Within 30 business days of receipt